More than Color

Copywriting, Advertising
2022

"More than Color" is a comprehensive campaign created for my final project in ADVT 2910 Writing for Advertising. Consisting of a print ad, two TV spots, outdoor boards, non-traditional/out-of-home, and social media posts, this project showcases oVertone, a coloring hair conditioner.

Presentation
Media
Outdoor Board 1
Outdoor Board 1
Outdoor Board 2
Outdoor Board 2
Social Media Post 1
Social Media Post 1
Social Media Post 2
Social Media Post 2
Social Media Post 3
Social Media Post 3
Print Ad
Print Ad
Non-Traditional
Non-Traditional

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